Brushes & Tools

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While elf is best known for high-quality, affordable, cruelty-free makeup, we understand that even when you’re working with the best shades and formulas, the proper tools can make all the difference in ease of application, and the finished look. Applying eyeshadow with a cotton swab may have gotten you by in middle school, but with professional quality makeup brushes and applicators at elf’s low prices, it’s time for an upgrade!

Just like elf cosmetics and skin care products, all of our makeup brushes are cruelty-free, crafted from quality synthetic materials instead of animal hair. These are expertly designed brushes built for a flawless finish, with thoughtful attention to every aspect and angle, from the bristle density to the handle. We offer an array of makeup brush sets, as well as individual brushes if you prefer to build your set over time, or simply want to choose each brush individually. Be sure to check out our cosmetic sponges as well, available in shapes tailored to concealing, blending, highlighting and more.

Want to build your own makeup brush set, but aren’t sure where to start? We have broken out our brushes into lip brushes, eye brushes, and face brushes to make things a bit easier!