grip, glow & O.

Serve seriously strong makeup stick
for lit-from-within skin that lasts
and lips that can O all night.

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new! lash 'n roll mascara

curl power.

Get ready for maximum curl and
unbeatable lift with the flick of the
double-sided, curved brush.

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Explore our full lineup of OMG
lash
looks in the Mascara Guide.

welcome to the
beauty-verse

Get instant access right here and wow.
Where everyone can own their beauty, without compromise.

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