Eye makeup essentials include eyeliners, eyeshadows, mascara, and eye color palettes. E.l.f Cosmetics has eye makeup that is always vegan and cruelty-free. Find must-haves that are both affordable and professional like the Christian Siriano Eyeshadow Palette for $12. Pair it with the $2 Shadow Lock Eyelid Primer to increase the staying power and vibrancy of those gorgeous, bold colors. Shop for your next go-to eye palette featuring matte or shimmer shades.

Create multidimensional, bold, or subtle looks with the Rose Gold Eyeshadow Palette in Sunset featuring 10 ultra-pigmented, warm shadows. Don’t forget to define those brows and make a statement with the eyebrow pencils, creams, and gels.

Explore our collection of false lashes and extensions starting at $2, whether you’re going for a flirtatious look or maximum drama. Discover the best eye makeup products from e.l.f. Cosmetics that will help everyone from beginners to beauty gurus achieve a trendy look.