Beauty Shield SPF 50 Skin Shielding Primer

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This SPF 50 Skin Shielding Primer contains antioxidants that fight against everyday environmental aggressors.  The lightweight base helps to reduce the appearance of fine lines and wrinkles leaving your skin ready for makeup application.

All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.

#57077

How To Use

  • Apply to face on clean, dry skin.
  • Wear alone or under foundation.
  • For best results, use after our Beauty Shield™ SPF 50 Skin Shielding Moisturizer.

Ingredients

All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.

1.01 fl. oz. (30 mL)

ACTIVE INGREDIENTS: Zinc Oxide (nano) 25%

INACTIVE INGREDIENTS: Cyclopentasiloxane, Triethoxycaprylylsilane, Cyclohexasiloxane, Water (Aqua), Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Silica, Silica Dimethyl Silylate, Tocopheryl Acetate (Ve), Daucus Carota Sativa (Carrot) Seed Oil, Daucus Carota Sativa (Carrot) Root Extract, Beta-Carotene, Helianthus Annuus (Sunflower) Seed Oil, Ascorbyl Palmitate (Vc), Glyceryl Stearate, Stearic Acid, Fragrance (Parfum), Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride

MAY CONTAIN: Iron Oxides (CI 77491, CI 77492, CI 77499)

This SPF 50 Skin Shielding Primer contains antioxidants that fight against everyday environmental aggressors.  The lightweight base helps to reduce the appearance of fine lines and wrinkles leaving your skin ready for makeup application.

All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.

#57077
  • Apply to face on clean, dry skin.
  • Wear alone or under foundation.
  • For best results, use after our Beauty Shield™ SPF 50 Skin Shielding Moisturizer.

All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.

1.01 fl. oz. (30 mL)

ACTIVE INGREDIENTS: Zinc Oxide (nano) 25%

INACTIVE INGREDIENTS: Cyclopentasiloxane, Triethoxycaprylylsilane, Cyclohexasiloxane, Water (Aqua), Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Silica, Silica Dimethyl Silylate, Tocopheryl Acetate (Ve), Daucus Carota Sativa (Carrot) Seed Oil, Daucus Carota Sativa (Carrot) Root Extract, Beta-Carotene, Helianthus Annuus (Sunflower) Seed Oil, Ascorbyl Palmitate (Vc), Glyceryl Stearate, Stearic Acid, Fragrance (Parfum), Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride

MAY CONTAIN: Iron Oxides (CI 77491, CI 77492, CI 77499)

Cruelty free and vegan
Beauty Shield SPF 50 Skin Shielding Primer is rated 3.8 out of 5 by 122.
Rated 5 out of 5 by from Best primer ever This product is WAY BETTER than ELF's "putty primer," which turned my face into an oil slick. It is NOT a "universal tint" if you have dark skin. Sorry. :( But if you are lighter, and have giant pores like I do, this product is a miracle. It is matte, and makes my skin look AMAZING. I wear it as foundation in the summer, and also can use it under makeup. Only complaint: ELF, why so much packaging for such a little product? What waste!
Date published: 2019-12-08
Rated 5 out of 5 by from Great SPF Protection Goes on so smooth. Boyfriend loves the way it makes my face smell. So important to wear a high SPF. This is my new staple.
Date published: 2019-10-25
Rated 5 out of 5 by from Love it I have fair skin and this primer works as a primer/light weight foundation in one. I love it and I didn't have any problems with it being too dark.
Date published: 2019-10-24
Rated 1 out of 5 by from Trial and error I wanted a primer with a high spf for my dark tan skin, Asian and African American skin. This is chalky and kinda lavender on my face. I have to mix it with bronzer to make it work. It is a little too opaque.
Date published: 2019-10-21
Rated 5 out of 5 by from Perfection This stuff is now an absolute staple in my makeup box. I bought it primarily for the SPF, but the look of it is amazing too. Unless I'm attending a special event, I don't even bother putting foundation on. It goes on smoothly, doesn't aggravate my skin, and works flawlessly for my neutral coloring. I honestly don't know that I would describe the tint as "universal"--it's definitely best suited to neutral tones in my opinion--but for me, it's perfect. I hope Elf keeps this one around forever, or at least gives me enough notice to buy fifty of them if they plan to discontinue it.
Date published: 2019-10-16
Rated 3 out of 5 by from Overall just ok I bought this to go along with the rest of the beauty shield collection. While I like the SPF in it, i wish I would have looked at the reviews first it's to dark for my very light skin, even well blended. I always have to wear foundation over it or my skin looks a weird yellow color. I wish that it could be changed to clear. It works well and makes my skin smooth the color is just terrible.
Date published: 2019-10-15
Rated 5 out of 5 by from HOLY GRAIL I’ve always thought primers were a scam because I never could find one that made any difference in how my makeup performed during the day. I decided spur of the moment to try this product out when I saw it at the store and oh my god was it worth it!! My makeup lasts legitimately all day and completely reduces the texture on my skin for the entire day. It doesn’t wear off at all and I have oily skin!
Date published: 2019-10-14
Rated 3 out of 5 by from a little drier than necessary I've used both this item and the Beauty Shield SPF 50 Moisturizer. I actually used the moisturizer before this and I think a product somewhere in between the two would be incredible. I don't use this is a primer for anything actually, I just sort of use it as a light, strong SPF tint with really sheer coverage. It's normally totally fine but if my skin is dry this tends to be a little pasty and doesn't help with moisture. On the other hand, the moisturizer is a better overall consistency with the same protection and tint, but it leaves my skin more shiny/greasy (kind of like a traditional SPF lotion would) and I don't always love that. I've combined the two which is probably how they're intended. I'd use this to make the sheen from the moisturizer a little less shiny. This product is super matte and it does definitely have a tint to it which matches my skin almost exactly but might not work for everyone.
Date published: 2019-10-08
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can I choose the coloure?

Asked by: caile
We apologize, this does not have shade variation, it is appropriate for most skin tones.
Answered by: the elf team
Date published: 2019-11-27

How many ounces is this?

Asked by: kat2019
1.01 fl. oz (30 mL)
Answered by: the elf team
Date published: 2019-10-03

Does this provide UVA and UVB protection?

Asked by: izzy1090
Yes, this provides both.
Answered by: the elf team
Date published: 2019-09-15

Can this be used around the eyes? Does it burn?? I'm looking for a spa 50 for my eye area specifically. 

Asked by: Bambino005
I love this for a concealer/primer/eye and under eye brightener. I cancels out my purple undertones perfectly that's the only place I use it for. I does not burn or irritate my eyelid or under eyes
Answered by: Jessflowithit
Date published: 2019-12-03

Can I use my anti aging moisturizer under Beauty Shield Primer

Asked by: Rocky bb
Yes you can try it, moisturizer should be underneath a primer. If it peels or any inconveniences happen, I say just try a different moisturizer underneath it. I wear a cetaphile one and it does fine
Answered by: Jessflowithit
Date published: 2019-11-17

Is the sunscreen in this primer broad spectrum?

Asked by: Beautifulgiraffe
Yes this provides broad spectrum protection.
Answered by: the elf team
Date published: 2018-08-27

I am 53 years old, African American, my skin color, is the same as Will Smith wife, Jada Pickett smith. I have very oily skin. Is this primer good for me? Plus I have dark circle under my eye.

Asked by: BrownBooty
If you use it with foundation it might be okay, but there's a beige-y tint to it, so I think it'll leave a cast on your face. I have a light-medium skintone and it evens out my face perfectly, just to give you an idea!
Answered by: KellyAnn
Date published: 2018-01-10

The picture on the side throws me a bit...does it have a tint or is it transparent?

Asked by: ellam
Has a tint. But sheers out when you blend it in. It's a light beige I would say.
Answered by: Tink77
Date published: 2019-11-17
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