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  • Poreless Putty Primer,
    NEW
    -
    Poreless Putty Primer
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $8.00
  • 16HR Camo Concealer, Tan Walnut - tan with cool-neutral undertones
    NEW
    -
    Tan Walnut - tan with cool-neutral undertones
    16HR Camo Concealer
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $5.00
    Select Shade Select Shades
    16HR Camo Concealer, Tan Walnut - tan with cool-neutral undertones
    Tan Walnut - tan with cool-neutral undertones
  • Hello Hydration! Face Cream,
    NEW
    -
    Hello Hydration! Face Cream
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $12.00
  • Flawless Finish Foundation, Alabaster - fair with peach undertones
    New Shades
    -
    Alabaster - fair with peach undertones
    Flawless Finish Foundation
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $6.00
    Select Shade Select Shades
    Flawless Finish Foundation, Alabaster - fair with peach undertones
    Alabaster - fair with peach undertones
  • Instant Lift Brow Pencil, Auburn
    New Shades
    -
    Auburn
    • Auburn
    • Blonde
    • Taupe
    • Auburn
    • Neutral Brown
    • Deep Brown
    • Black
    Instant Lift Brow Pencil
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    Buy 3, Get 20% off!
    $2.00
    Select Shade Select Shades
    Instant Lift Brow Pencil, Auburn
    Auburn
    • Auburn
    • Blonde
    • Taupe
    • Auburn
    • Neutral Brown
    • Deep Brown
    • Black
  • Lip Plumping Gloss, Pink Cosmo
    -
    Pink Cosmo
    • Pink Cosmo
    • Mocha Twist
    • Champagne Glam
    • Sparkling Rosé
    • Pink Cosmo
    • Peach Bellini
    Lip Plumping Gloss
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $5.00
    Select Shade Select Shades
    Lip Plumping Gloss, Pink Cosmo
    Pink Cosmo
    • Pink Cosmo
    • Mocha Twist
    • Champagne Glam
    • Sparkling Rosé
    • Pink Cosmo
    • Peach Bellini
  • Opposites Attract Eyeshadow Palette,
    NEW
    -
    Opposites Attract Eyeshadow Palette
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    Get $10 OFF! Shop 18-Piece Palettes Value Set Now!
    $14.00
  • Dewy Setting Mist,
    -
    Dewy Setting Mist
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $8.00
  • Professional Set of 12 Brushes,
    VALUE SET
    -
    Professional Set of 12 Brushes
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $12.00
  • Illuminating Eye Cream,
    -
    Illuminating Eye Cream
    50% OFF YOUR ORDER OF $30+!
    Get The Complete Skin Care Set for $39!
    Free shipping with $25+ order!
    $10.00
  • Primer-Infused Blush, Always Rosy
    -
    Always Rosy
    • Always Rosy
    • Always Rosy
    • Always Cheeky
    • Always Spicy
    • Always Fiery
    Primer-Infused Blush
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $6.00
    Select Shade Select Shades
    Primer-Infused Blush, Always Rosy
    Always Rosy
    • Always Rosy
    • Always Rosy
    • Always Cheeky
    • Always Spicy
    • Always Fiery
  • Jelly Highlighter, Dew
    NEW
    -
    Dew
    • Dew
    • Bubbly
    • Cloud
    • Dew
    Jelly Highlighter
    50% OFF YOUR ORDER OF $30+!
    Free shipping with $25+ order!
    $6.00
    Select Shade Select Shades
    Jelly Highlighter, Dew
    Dew
    • Dew
    • Bubbly
    • Cloud
    • Dew

For 2018 we checked out the fashion shows, makeup trends and created a list of the top selling makeup that is affordable and professional. You check out the reviews and find which cosmetic products our customers love and buy most often. Our of popular cosmetics includes best-selling eyeshadows, concealers, bronzers, and lipsticks.

For $10 each we have the Mad for Matte Eyeshadow Palette (Summer Breeze) and the Poreless Face Primer. We have a Makeup Mist & Set for $4 and the Rose Gold Matte Lip and Eyeshadow Palette for $35 and $10 each. You can give your brows a lift with an Instant Lift Brow Pencil for $2 in three colors and make the most of your summer glow with the soft & subtle $4 Matte Plus Duo.

Other best-selling makeup products include a wide range of eyes, lips, face, and skin care. Also, try our top rated durable makeup brushes and accessories that make application a breeze. All our cosmetics are affordable and cruelty free so buy any product and get the best deal of the trendiest products.

A simple scroll through our list of top-rated makeup products will offer a wide variety of cosmetics for eyes, lips, and face as well as skin care items and application tools. Get the best from e.l.f. Cosmetics makeup and beauty products and give yourself a chance to #playbeautifully

50% OFF orders of $30+
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 Details

50% OFF Details:

50% off orders of $30 or more of qualified products. Add product to cart, creating a minimum bag value of $30 of qualified products at checkout to receive 50% off of your order. No promotional code required at checkout. Orders with a minimum bag value of $25 after the discount is applied will automatically receive Free Shipping. Canadian orders shipping to Canada that reach over $25 USD in order will receive $4.95 shipping discount. Disclaimer: All NEW products, Poreless Putty Primer, 16HR Camo Concealer, the Beautifully Precise Brush Collection, and Beauty Shield products are excluded from the discount. Limit one-time use. Offer is not combinable with other promo codes. Offer valid while supplies last. Offer ends 04/04/2019 11:59 PM PDT. Orders over $200 subject to review and/or cancellation.