big. bold. new!

New waterproof formula, same
Big Mood Mascara—soak it all in. $8


Best Volume
You've Ever Had.

Slide for bolder, badder lashes.

Lasts so long it's

Lasts so long it's

I really like this mascara! It's not runny, doesn't clump up too much and it stays on all day.


I really like how long this mascara lasts. It gives my eyelashes volume, plus the waterproof is effective.


Love the texture and feel of this mascara. It's not clumpy and defines my almost invisible lashes.


the e.l.f.

is the

Big Mood Mascara

Hourglass brush brings big volume & lift.
💧 New waterproof formula.

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Lash It Loud Mascara

Flexlible brush grips from root
to tip for extra definition.

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Lash Beats Mascara

Narrow brush + added
microfiber = natural lash length.

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