Thank you E. L. F!

I was so excited to see this was launched! I had just finished another brand that was so expensive and was looking for a different brand to switch too. I saw this and immediately bought 2!. Have been using for a week and I love it! There is a slight smell but does not last long. The texture was fine for me it was the same as the other brand I was using. I love the package design, it give you the perfect dose of the serum! Love everything about this so far!

Awesome!

Great new product and packaging is very user and product friendly. No wasted product! Love this serum!

Very Pleased

I’ve been using it for a little over a week and my skin already looks better. It layers well under my sunscreen and makeup and gives me a glowy finish. It doesn’t smell that good but the smell doesn’t last and I will take the smell anyway for the results I’ve seen so far

Great brightening serum

This serum is like liquid sunshine in a bottle! It does give my skin a bit of a sticky hug if I skip the moisturizer, but other than that, it's pure magic. I'm all about that glass like skin appearance that looks flawless and poreless, and this Bright Icon serum makes me feel like I'm almost there. I loved that my product was in a glass bottle opposed to plastic and the push button applicator was a nice touch as well. Can't wait to see how my skin reacts to this product in the long run! If you're on a quest for that healthy glow, this one's a winner just be sure not to skip the daily moisturizer. Oh, and I have to mention that I received this product complimentary in exchange for my honest review.

Nice ingredients but poor texture and smell

I received this product in order to try and review it. I’ve tried other elf products and this one fits in with their decent ingredients and being fair trade certified. However, the serum itself was oily in texture, too tacky on my skin, and leaves me with a sticky residue. The aroma was also weird - sort of peaty, mossy, smoky and fishy.

Ok, but not the best

I got to try this product free courtesy of Bzz Agent, and I was very excited when it arrived since I typically love all things elf. The benefits and ingredients of this product are also great, and I love brightening serums overall. However, I wasn't a fan of this one as much as other elf products or other brightening products. Pros: - Clean & kind ingredients - Multiple benefits, including vitamin C and E (both GREAT for the skin) - Affordable price Cons: - Has a weird smell (typically smells don't bother me, but this one was quite strong and unpleasant) - Somewhat sticky texture - Made me breakout, which is very rare for me these days (may be better for dry vs. combo skin) I love trying new products and definitely would have bought this one if it hadn't been gifted. However, it didn't quite work for my skin type and I have other, more expensive brightening products that are more preferred. However, if you're on a budget and looking for that wonderful Vitamin C + E combo, I'd definitely say try it for yourself. You might have better results than me.

Serum elf

I received this product for free in exchange for my honest review, and it's excellent. Bright Icon Vitamin C + E Serum + Ferulic Serum Duende Brightness + Luminosity Excellent for the skin. I love how my skin looks: brighter and more hydrated. It's ideal for my skincare routine. It's a skincare essential.

Great product

I received this product for free to try. I am leaving a honest review about the elf skin vitamin c+e serum. This product is great I have sensitive skin and it didn’t irritate it and it went on smoothly and soft. I will definitely be buying it.