Gifts Under $25


Holiday Makeup Gifts Under $25

Our bestselling holiday gifts will keep you or a loved one looking gorgeous and while under budget. Each gift set won’t break the bank this holiday season! Shop e.l.f. Cosmetics for the latest in skincare, eye makeup, face coverage and lip colors.

’Tis the season for treating your loved ones (and yourself too!) to new makeup and skincare goodies. We have an incredible selection of high-quality and affordable beauty gifts under $25 that every beauty lover on your list will appreciate—from skincare sets and makeup brush sets, to eyeshadow palettes, trending beauty tools, and so much more.

Ready to discover the best beauty products under $25? We’ve rounded up our best selling holiday gifts that won’t break the bank (we basically made your shopping list for you!):


Give the gift of a complete and effective skincare regimen in one kit. Our skincare sets make great personalized gifts because we have collections that address every skin type and need—everything from sensitive skin, to acne-prone skin, and those who need hydrating skincare products packed with skin-loving ingredients like hyaluronic acid, ceramides, and peptides. These sets are perfect for skincare gurus as well as those who just getting started on their personal skincare journey.

For the one who loves unique beauty gifts, treat them to a vitamin-enriched magnetic face mask—our award-winning kit utilizes an iron-based formula that works to lift away surface impurities, brighten skin, and minimize the appearance of pores. Nothing like kicking off the new year with a recharged complexion!


Get gorgeous and spread holiday cheer with our festive-as-e.l.f. makeup gift sets. Add to list: a set of cream eyeshadow sticks featuring a lineup of wintery metallic shades. There’s no better way to play up your peepers and create any colorful, multi-dimensional look you crave.

Eyeshadow pallets also make amazing stocking stuffers—we offer a wide array of color themes and finishes that are sure to get any makeup lover into the holiday spirit.

Makeup Brushes:

Why do makeup brush sets make the ultimate holiday gift? Because you get all your makeup application essentials in one festive kit! An expert makeup application always starts with pro-quality tools to help you seamlessly apply, buff, and blend out your face and eye looks to perfection. Plus, all our makeup brushes are 100% cruelty-free.

Looking for even more affordable holiday gift ideas? Check out our selection of makeup gifts under $7 and beauty gifts under $15. We also have splurge-worthy gifts if you’re looking to treat that extra-special someone!