Same formula, new look!

The primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application. The formula is infused with grape, Vitamins A, C, & E to help boost complexion and hydrate your skin.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.

All e.l.f. products are Vegan and Cruelty Free.

This product is made in a Fair-Trade Certified factory.

Sku: 300077

NET WEIGHT 0.47 fl oz. (14 mL)

Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.

How to apply hydrating face primer:

• Apply to clean skin prior to makeup application to prep skin.
• Use a small amount and blend evenly on your face.
• Allow to dry before applying makeup.