Illuminating Face Primer- Large

$0

Silky face makeup primer for a luminous glow

Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Illuminating Face Primer- Large,
Shade is on vacay, but we can notify you when it's back.

on orders +

Same formula, new look!

What it is: A face primer that smooths, brightens, and preps your skin for makeup, while also leaving it with a radiant, luminous finish.

Why you'll love it:

  • Silky cream formula smooths and brightens skin
  • Delivers sheer coverage with a subtle shimmer
  • Preps skin for a flawless, long-wear makeup application
  • New look features packaging reduction of over 35%!

Get glowing—this face primer multitasks to prep your skin for a flawless makeup application, while also delivering a smooth finish with subtle golden shimmer. The silky cream formula glides on with ease, providing sheer coverage that brightens skin and lets your complexion will glow from within.

Great for: Normal, combination, dry, and dull skin

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.

All e.l.f. products are Vegan and Cruelty Free.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

SKU: 300078

Same formula, new look!

What it is: A face primer that smooths, brightens, and preps your skin for makeup, while also leaving it with a radiant, luminous finish.

Why you'll love it:

  • Silky cream formula smooths and brightens skin
  • Delivers sheer coverage with a subtle shimmer
  • Preps skin for a flawless, long-wear makeup application
  • New look features packaging reduction of over 35%!

Get glowing—this face primer multitasks to prep your skin for a flawless makeup application, while also delivering a smooth finish with subtle golden shimmer. The silky cream formula glides on with ease, providing sheer coverage that brightens skin and lets your complexion will glow from within.

Great for: Normal, combination, dry, and dull skin

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.

All e.l.f. products are Vegan and Cruelty Free.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

SKU: 300078

Illuminating Face Primer- Large

$0

Silky face makeup primer for a luminous glow

Shade is on vacay, but we can notify you when it's back.

100% Vegan & Cruelty Free

We are e.l.f. clean, vegan and cruelty free—always.

100% Vegan & Cruelty Free

Average Customer Ratings (26)

Overall3.6
Quality of Product
3.7
Value of Product
3.8

Rating Snapshot

5 Stars
12
4 Stars
4
3 Stars
2
2 Stars
4
1 Star
4

Most helpful favorable review

7 years ago

Skier48

Love this product!

I have been using this product for a long time and will continue to do so. The finish it gives is fantastic! My skin feels like silk and my makeup glides on. Helps "undefine" some of my wrinkles and keeps my makeup in place longer! Lol! It does have a "shimmery" finish but nothing I feel unsure about wearing. I am a "mature" nurse with one chance to look good for 12 hour shifts and this definitely helps! Even some of the younger nurses ask what I use for makeup! Thank you for making a larger size...I am ordering soon!!!

21 of 21 people found this helpful

Most helpful critical review

7 years ago

Noooooooooooooo

Why’s there glitter in it?....

I understand that this is supposed to make your skin look luminous but GLITTER doesn’t achieve that :\

17 of 22 people found this helpful

1 - 8 of 26 Results

Rosehip

Location

Alabama

Reviews

2

Votes

4

Fashion Style

Athletic

Age

25 to 34

Makeup Expertise

Intermediate

Eye Color

Hazel

Skin Tone

Medium

Skin Type

Combination

4 years ago

Not for everyone I suppose..

This is a great product in that it does as advertised, it gives you a glow. Luminous? No, unfortunately more of a shimmery golden cast across the skin. Women of color could rock this better and itd be great for wearing instead of a shimmery dry body oil. It still blurs and smoothes but it texturizes even the most even of skin on the face. I think I'd be better suited for the body. You could wear this to the beach and itd look amazing across wet tanned skin. Just not for the face. Sorry elf guess I'll have to try another primer this just wasn't to my taste. 3/5. Not my cup of tea I suppose.

Pros - Beauty

Easy to Apply, Lightweight, Long Lasting, Great Value

Best Uses - Beauty

Special Occasion, On-the-go, Normal Skin

Quality of Product

4.0

Value of Product

5.0

Helpful?

Vivig80

Location

Chicago IL

Reviews

1

Votes

1

Fashion Style

Casual

Age

18 to 24

Makeup Expertise

Intermediate

Eye Color

Brown

Skin Tone

Medium

Skin Type

Normal

5 years ago

It's not that great

I just bought this thinking it was supposed to leave my face looking shiny and glowing but I looked like a disco ball trying this out. I did not like it because it looked like I put highlight all over my face and it just dosent look good on me. If your into glitter go for it but this is not for anyone who wants a simple face primer.

Quality of Product

2.0

Value of Product

2.0

Helpful?

Satanslittlesister

Location

Boise, id

Reviews

3

Votes

7

Fashion Style

Classic

Age

25 to 34

Makeup Expertise

Intermediate

Eye Color

Hazel

Skin Tone

Very Fair

Skin Type

Normal

5 years ago

Highlight in primer

I ordered this cuz i love to shine. I didn't realize there was highlighter in the primer. It gets everywhere and is pus yellow. Love elf, but i'm sad i paid money to show off every inconsistency of my skin! That's literally the whole point to using a primer!

Quality of Product

1.0

Value of Product

1.0

Helpful?

YolandaF

Location

Hollywood FL

Reviews

1

Votes

3

Fashion Style

Casual

Age

45 to 54

Makeup Expertise

Intermediate

Eye Color

Brown

Skin Tone

Deep Tan

Skin Type

Oily

5 years ago

Not for me

I have been looking for a more illuminated look, so I tried this. It is too glittery for me. Not a subtle glow at all. I couldn’t get past unnatural shimmer. I’m too old.

Quality of Product

1.0

Value of Product

1.0

Helpful?

Barb630

Location

Philadelphia

Reviews

1

Votes

0

Fashion Style

Classic

Age

65 or Over

Makeup Expertise

Intermediate

Eye Color

Blue

Skin Tone

Light

Skin Type

Combination

5 years ago

The Best

I have been searching for a good primer for a long time. This is the best that I have come across. Works well even without foundation

Pros - Beauty

Easy to Apply, Lightweight, Good Pigmentation

Best Uses - Beauty

Daily Use, Normal Skin

Quality of Product

5.0

Value of Product

5.0

Helpful?

shatton44

Location

Arkansas

Reviews

1

Votes

0

Fashion Style

Classic

Age

45 to 54

Makeup Expertise

Intermediate

Eye Color

Green

Skin Tone

Medium

Skin Type

Normal

6 years ago

Can’t live without this primer!

I have been using this primer for 2 months & I just love how soft it makes my skin feel. My foundation goes on smoothly & I never have any streaks or creases now. I never put on makeup without putting on this primer first. Love it!

Pros - Beauty

Easy to Apply, Lightweight, Great Value, Effective

Best Uses - Beauty

Daily Use, Normal Skin

Quality of Product

5.0

Value of Product

5.0

Helpful?

Jewel1418

Location

Madison, MS

Reviews

1

Votes

1

Fashion Style

Casual

Age

18 to 24

Eye Color

Blue

Skin Tone

Medium

6 years ago

I LOVE IT!!

I have tried so many things to make my face glow like it use too without looking spotty, chunky or made my makeup go on horrible! THIS THOUGH IS EVERYTHING!! MY first time using it and then applying my foundation I was amazed and how my skin flowed I didn’t even need to use powder or my tan powder to give my face color. I am so happy with this I can’t wait to keep using it! Plus the hydration it gives your face is everything! WILL BE BUYIG FOREVER! And thank you ELF I love your products they are amazing and a awesome priced!

Pros - Beauty

High Quality, Easy to Apply, Lightweight, Long Lasting, Great Value, Good Pigmentation, Effective

Best Uses - Beauty

Special Occasion, Dry Skin, On-the-go, Daily Use, Normal Skin, Sensitive Skin

Quality of Product

5.0

Value of Product

5.0

Helpful?

maanvi

Location

Texas

Reviews

1

Votes

1

Age

17 or Under

Makeup Expertise

Advanced

Eye Color

Black

Skin Tone

Deep Tan

Skin Type

Combination

6 years ago

I hate it

I bought this and it is terrible. The texture is nice but it doesn’t blend at all or fill your pores.. There is wayyyy too much glitter and it is yellow.. it just sits in top of your face. It is terribleeee!!! DO NOT BUY THUS PRoduct

Quality of Product

1.0

Value of Product

1.0

Helpful?

1 - 8 of 26 Results