Incredi-curl Mascara

$8

Curling and volumizing mascara for big, bold-as-e.l.f. lashes

e.l.f. Incredi-Curl Volumizing and Curling Mascara - Pitch Black
Incredi-Curl Black Volumizing and Curling Mascara Swatch
Before and After Applying Incredi-Curl Mascara
Incredi-Curl Mascara Benefits
Incredi-Curl Results Saw 102% Improvement in Curl*
Incredi-curl Mascara, Pitch Black
e.l.f. Mascara Comparison Chart
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-Curl Pitch Black Mascara
Incredi-Curl Pitch Black Volumizing and Curling Mascara
New Product Badge

on orders +

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

FREE HALO GLOW SKIN TINT SAMPLE CARD WITH YOUR ORDER!

What it is: A curling and volumizing mascara that grips each lash to give you big, extreme curl and that lasts.

Why you'll love it:

  • Buildable formula grips each lash for lasting curl & extreme volume
  • Curved, double-sided bristle brush volumizes, lifts & sets curls
  • Smudge-, flake- and transfer-resistant formula

Claims

  • 102% improvement in curl*
  • 88% saw bigger & bolder lashes**

Your lashes are Incredi-curl! Get big, bold-as-e.l.f. curl and volume with this buildable volumizing and curling mascara that grips lashes for incredi-curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

*in an instrumental test

** in a consumer perception test

SKU: 85171

What it is: A curling and volumizing mascara that grips each lash to give you big, extreme curl and that lasts.

Why you'll love it:

  • Buildable formula grips each lash for lasting curl & extreme volume
  • Curved, double-sided bristle brush volumizes, lifts & sets curls
  • Smudge-, flake- and transfer-resistant formula

Claims

  • 102% improvement in curl*
  • 88% saw bigger & bolder lashes**

Your lashes are Incredi-curl! Get big, bold-as-e.l.f. curl and volume with this buildable volumizing and curling mascara that grips lashes for incredi-curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

*in an instrumental test

** in a consumer perception test

SKU: 85171

Incredi-curl Mascara

$8

Curling and volumizing mascara for big, bold-as-e.l.f. lashes

1

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

FREE HALO GLOW SKIN TINT SAMPLE CARD WITH YOUR ORDER!

100% Vegan & Cruelty Free

We are e.l.f. clean, vegan and cruelty free—always.

100% Vegan & Cruelty Free

Average Customer Ratings (167)

Overall4.6
Quality of Product
4.5
Value of Product
4.7

Rating Snapshot

5 Stars
109
4 Stars
46
3 Stars
10
2 Stars
2
1 Star
0

Most helpful favorable review

17 days ago

Glitz8

Well done, Elf!

I was immediately impressed with this mascara. I’ve tried all of Elf’s mascaras but never found “the one”. This is up there with Elf’s tubing mascara which I refuse to run out of since it’s perfect for bottom lashes. The wand is small with a slight curve that fits my eye perfectly. The formula is perfect— not too wet or dry. It gave immediate lift and impressive volume as well as some length. And the curl holds! Definitely recommend. I have one question for the creative geniuses at Elf—when will we see a lengthening version of this formula?

15 of 15 people found this helpful

Most helpful critical review

19 days ago

Ali711

Good for the price point

Brand new mascara is usually too runny for my liking but this was thick and not clumpy. I usually find a smaller brush easier than a long curled one but the consistency of the mascara makes this easier to work with. It doesn't flake at all but after about an hour the curl started to drop. Overall good for the price but not my favorite

9 of 9 people found this helpful

1 - 8 of 167 Results

Emmyg123

Location

NH

Reviews

1

Votes

0

Age

25 to 34

15 hours ago

Not bad!

I received this product free in exchange for my honest review. I liked this mascara but didn’t love it. The brush is fine, the color is good, and the packaging is nice. It lasted a decent amount of time and was easy enough to take off. I noticed bigger and bolder lashes just not a whole lot more curl. I’d probably choose a different elf mascara but would still recommend this to others!

Quality of Product

4.0

Value of Product

4.0

Helpful?

Purnima

Location

Virginia

Reviews

1

Votes

0

Fashion Style

Classic

Age

25 to 34

Makeup Expertise

Advanced

Eye Color

Brown

Skin Tone

Medium

Skin Type

Sensitive

17 hours ago

Super easy

I’m really impressed with this mascara! The dark brown shade gives a natural yet defined look, perfect for everyday wear. It’s super easy to apply, and the wand glides effortlessly through lashes without clumping. One of my favorite features is that it’s waterproof, so it lasts all day without smudging or flaking. Whether I’m heading to work or running errands, it stays put

Pros - Beauty

Easy to Apply, Lightweight, Long Lasting, Great Value, Versatile, Good Pigmentation, Effective

Best Uses - Beauty

Daily Use

Quality of Product

4.0

Value of Product

4.0

Helpful?

Reviews

1

Votes

2

1 day ago

Great lengthening mascara

This is overall a great lengthening mascara! The formula is a little thick for my liking. I enjoyed the options of the colors, I got the brown and it looks very natural when you just want a little something. It made my lashes look longer. I personally like the Elf Lash N Roll Mascara just a bit better because of the wand. The wand of this mascara is a bit more bushy and thick!!

Helpful?

Cargraham95

Location

Lancaster, PA

Reviews

1

Votes

0

Fashion Style

Casual

Age

25 to 34

Makeup Expertise

Intermediate

Eye Color

Blue

Skin Tone

Light

Skin Type

Combination

2 days ago

Amazing Brown Mascara

Thanks e.l.f. Cosmetics ] for the free Incredi-curl Mascara! This mascara in brown has made my lashes look long and natural. The wand is curved so I found that it gripped my lashes beautifully and prevented clumping. It stays on all day and I noticed only a few mascara crumbles during the day which is huge for me because I tend to rub my eyes. The mascara is easy to take off and doesn't leave brown under my eyes.

Pros - Beauty

High Quality, Easy to Apply, Lightweight, Long Lasting, Great Value, Versatile, Good Pigmentation, Effective

Best Uses - Beauty

Daily Use, Normal Skin

Quality of Product

5.0

Value of Product

5.0

Helpful?

KatelynLN

Reviews

1

Votes

0

2 days ago

i love it

personally i absolutely love it and think everyone should try it, holds the curl well, lasts long, good pigment

Helpful?

Jacquelinep

Location

Taft,ca

Reviews

1

Votes

0

Age

25 to 34

Makeup Expertise

Intermediate

Eye Color

Green

Skin Tone

Medium

Skin Type

Combination

2 days ago

Surprised

I am super impressed with how much product comes on my lashes with just one application and just how much volume it gives my baby lashes. I couldn’t be more happy so ty the results. For the first time in a long time I have found my new favorite mascara. This doesn’t clump up or make my lashes squish together but it does give me a little length with a lot of volume. Gifted review.

Pros - Beauty

Effective

Best Uses - Beauty

Daily Use

Quality of Product

5.0

Value of Product

5.0

Helpful?

Lexurwaxk12

Location

Salinas, California

Reviews

1

Votes

0

Fashion Style

Casual

Makeup Expertise

Advanced

Eye Color

Brown

Skin Tone

Medium Olive

Skin Type

Combination

3 days ago

solid mascara

I really enjoyed this mascara, it was perfectly black and have a nice curl with volume.

Pros - Beauty

Easy to Apply, Great Value, Good Pigmentation, Effective

Best Uses - Beauty

On-the-go

Quality of Product

4.0

Value of Product

4.0

Helpful?

Brigitta2

Location

Nijmegen, the Netherlands

Reviews

1

Votes

0

Eye Color

Brown

Fashion Style

Casual

Age

65 or Over

3 days ago

Perfect macara

No smudge , no flacking, easy to remove. You done it e.l.f , the perfect mascara and it curls my lashes like crazy. Thank you.

Quality of Product

5.0

Value of Product

5.0

Helpful?

1 - 8 of 167 Results