Incredi curl

Ok, normally my lashes don't curl worh just mascara. But this stuff is crazy! I have good lashes. I normally go for lengthening and thickening, but like to try new things. It doesn't thicken my lashes but doesn't give length and CURL! My lashes have not curled like this since Benefit's roller lash. Thos stuff is fantastic! Good buy

Love it!

I get great lift and thickening with this! Switching to this for my regular go-to.

Quality

Here’s a detailed review of e.l.f. Cosmetics Incredi-Curl Mascara: ⸻ 🌟 Overview The Incredi-Curl Mascara is a curling and volumizing mascara from e.l.f., featuring a curved, double-sided bristle brush aimed at lifting, volumizing, and setting lashes. The formula is buildable, smudge-, clump-, flake-, and transfer-resistant, and is 100% vegan and cruelty‑free—with Fair Trade Certified components . ⸻ 📊 Performance & Wear • Curl retention: Clinical testing backs a 102% improvement in curl, with 88% of users noticing bolder lashes . • Hold: Many users report it effectively holds curl, especially on those with moderately curled lashes . • Longevity: The formula resists smudging, flaking, or clumping during the day . However, it’s not waterproof—Target’s Q&A confirms it holds up to smudging and flaking, but doesn’t fully resist water (). ⸻ 👍 Pros & 👎 Cons Pros: • Effective curl & lift — the curved brush gets close to the roots for strong lift . • Clean, resistant finish — no smudging, clumping, or flaking . • Naturally defined — buildable without becoming too heavy. • Ethical & budget-friendly — vegan, cruelty-free, Fair Trade, at around $8  . Cons: • Formula thickness — some find it too wet or heavy, causing curl to flatten or lashes to clump . • Mixed user experiences — a shopper on Ulta returned theirs due to heaviness and clumping . • Variable curl hold — extremely straight lashes may need a primer or extra curl upon application . ⸻ 🗣️ Community Feedback From Reddit and Ulta reviewers: “Just perfect. Does what it says… smooth buildable application and doesn’t flake”  “Curl? No where to be found fr don’t buy it”  “It’s thick and goopy right off the bat… didn’t do anything for me except make my eyelashes look worse.”  This illustrates that lash type and preferences significantly impact the outcome. ⸻ 🧪 Ingredients Worth Noting The formula includes castor wax, carnauba wax, jojoba oil, and phenoxyethanol—offering structure, curl support, and moisturization . Alcohol is also present, which may feel slightly drying to some users. ⸻ ✅ Final Verdict For those seeking a cruelty-free, budget-friendly mascara that lifts and defines lashes with a clean finish, Incredi-Curl is a compelling pick. Best suited for naturally curled or lightly lifted lashes, it delivers dramatic curl and volume when applied correctly. However, if you have super straight lashes or prefer lightweight, tubing formulas, you might experience some heaviness or loss of curl. Using an eyelash primer or setting powder—and avoiding heavy layering—can help. ⸻ 💡 Expert Tips for Best Results 1. Curl lashes first with a mechanical curler. 2. Wipe excess off the wand before applying to avoid clumps. 3. Wiggle from root to tip using the brush’s inner curve, then follow with the outer curve for full curl. 4. Apply one light coat—add a second only if needed to avoid weighing down lashes. 5. Use a primer or powder for ultra-straight lashes to extend curl hold. ⸻ Bottom line: e.l.f. Incredi-Curl Mascara offers impressive curl, clean wear, and ethical credentials at a superb price—perfect for most lash types. But if your lashes are very straight or you prefer ultra-light formulas, you might want to try their tubing variants like Lash XTNDR or Lash ’N Roll for better hold. Let me know if you’d like a side-by-side comparison with other e.l.f. mascaras or recommendations for different lash types!

Love elf

I love all of elf’s products but I was really excited to try a brown mascara from them. I just recently got into brown mascara and this one works really well

meh

its mid, not the best applicator but does the job, u could js get the 3$ one elf has

I was pleasantly surprised

When I first the product I really liked how big the tube and applicator were. After a few swipes I had a pretty even coat and great coverage. My lashes were not too clumpy and they lasted all day without bleeding down my undereyes. The only thing is my eyes did start to burn just a little bit and the day went on, but that could have been from my sunscreen. Over all I enjoy the product and will add it to my routine

Perfect match

For a natural-yet-lifted look, go with Lash ‘N Roll. If you want tubing performance and fuss-free removal, choose Lash XTNDR. And for those craving full, bold lashes, Big Mood packs the biggest punch. Let me know if you'd like tips on layering with brow gels, curlers, or waterproof topcoats!

Big bang

I love how I can achieve a fake lash look with this mascara. I have little to no lashes and with this I have lashes.