Incredi-curl Mascara

$9

Pitch black volumizing and curling mascara for bold, long-lasting looks

e.l.f. Incredi-Curl Volumizing and Curling Mascara - Pitch Black
Incredi-Curl Black Volumizing and Curling Mascara Swatch
Before and After Applying Incredi-Curl Mascara
Incredi-Curl Mascara Benefits
Incredi-Curl Results Saw 102% Improvement in Curl*
Incredi-curl Mascara, Pitch Black
e.l.f. Mascara Comparison Chart
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-curl Mascara, Pitch Black
Incredi-Curl Pitch Black Mascara
Incredi-Curl Pitch Black Volumizing and Curling Mascara
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SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!


PLUS, 20% off second order, 25% off third + Free Shipping always

on orders +

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

What it is: A pitch black volumizing and curling mascara that grips each lash to give you big, bold volume and extreme curl that lasts.

Why you'll love it:

  • Buildable formula delivers extreme curl and mega volume that lasts
  • Curved bristled brush grabs each lash to volumize, lift and set your curl
  • Smudge-, flake- and clump-resistant formula

Claims

  • 102% improvement in curl*
  • 88% saw bigger & bolder lashes**

Get bold-as-e.l.f. curl and volume with this buildable volumizing and curling mascara that grips lashes for incredi-curl and long-lasting looks. The curved, dense bristle brush catches each lash to volumize, lift and set curl for major drama and an eye-opening effect. The formula is smudge-, flake- and clump-resistant for all-day wear.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

*in an instrumental test

** in a consumer perception test

SKU: 85171

What it is: A pitch black volumizing and curling mascara that grips each lash to give you big, bold volume and extreme curl that lasts.

Why you'll love it:

  • Buildable formula delivers extreme curl and mega volume that lasts
  • Curved bristled brush grabs each lash to volumize, lift and set your curl
  • Smudge-, flake- and clump-resistant formula

Claims

  • 102% improvement in curl*
  • 88% saw bigger & bolder lashes**

Get bold-as-e.l.f. curl and volume with this buildable volumizing and curling mascara that grips lashes for incredi-curl and long-lasting looks. The curved, dense bristle brush catches each lash to volumize, lift and set curl for major drama and an eye-opening effect. The formula is smudge-, flake- and clump-resistant for all-day wear.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

*in an instrumental test

** in a consumer perception test

SKU: 85171

Incredi-curl Mascara

$9

Pitch black volumizing and curling mascara for bold, long-lasting looks

SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!


PLUS, 20% off second order, 25% off third + Free Shipping always

1

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

100% Vegan & Cruelty Free

We are e.l.f. clean, vegan and cruelty free—always.

4.6Based on 1240 Reviews
Quality
4.5
Value
4.7

Summary

5 Stars
65%
4 Stars
28%
3 Stars
5%
2 Stars
1%
1 Star
0%


Most helpful favorable review

2 months ago

Glitz8

Well done, Elf!

I was immediately impressed with this mascara. I’ve tried all of Elf’s mascaras but never found “the one”. This is up there with Elf’s tubing mascara which I refuse to run out of since it’s perfect for bottom lashes. The wand is small with a slight curve that fits my eye perfectly. The formula is perfect— not too wet or dry. It gave immediate lift and impressive volume as well as some length. And the curl holds! Definitely recommend. I have one question for the creative geniuses at Elf—when will we see a lengthening version of this formula?

29 of 30 people found this helpful



Most helpful critical review

2 months ago

Ali711

Good for the price point

Brand new mascara is usually too runny for my liking but this was thick and not clumpy. I usually find a smaller brush easier than a long curled one but the consistency of the mascara makes this easier to work with. It doesn't flake at all but after about an hour the curl started to drop. Overall good for the price but not my favorite

13 of 13 people found this helpful


Reviews

1

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0

Incentivized Review

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6 hours ago

Tbear

First time user

I tried the elf INCREDI- CURL MASCARA BOLD-AS-E.L.F CURL & VOLUME I didn't mind trying this product. It arrived in a lightweight, plain tube dispenser. During the morning application, the mascara exhibited clumping when removing the wand, after removing the excess on the wand, i had slight clumping that was manageable on my lashes and the spft black color on my lashes was appealing. Even though the package claims exteme curl, that wasn't the case on my lashes as they were a little bit longer than normal. I was very happy to notice no smell to this product as well as I had no bad reaction. Overall I found this mascara satisfactory, and it was my first experience with the elf brand. I recieved this product for free from Topbox Marketing for testing and review purposes.

Originally shared on TopBox Marketing


Reviews

2

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6 hours ago

Layal

Like the clean look mascara

I tested the Incredi-Curl Mascara in Soft Black, and I’m really impressed with the results! The curved wand makes application super easy and helps lift and curl my lashes without needing an eyelash curler. It adds nice definition and length while still looking natural, which I love for an everyday look. The formula is lightweight and doesn't clump or flake throughout the day. The Soft Black shade gives a gentle, flattering finish — deep enough to define my lashes but softer than intense black, making it perfect for a more natural makeup routine. It holds a curl fairly well, though if you have very straight or stubborn lashes, you might still want to use a curler beforehand. It also comes off easily with makeup remover, which is a plus! Overall, it's a great affordable mascara that delivers a lifted, curled look without harshness or smudging. Would definitely recommend if you're into soft, fluttery lashes. I received this product for free from Topbox Marketing for testing and review purposes.

Originally shared on TopBox Marketing


Reviews

1

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7 hours ago

Monica

Amazing

I received this product for free from Topbox Marketing for testing and review purposes. I was pleasantly surprised by this budget-friendly mascara! The e.l.f. Curling & Lengthening Mascara does a great job at lifting and defining my lashes without clumping. The brush is slim and curved just right, so it reaches even the tiny lashes in the corners. My lashes looked noticeably longer and more lifted after just one coat. It’s also super lightweight — no heaviness or flaking throughout the day. The formula isn't waterproof, but it held up pretty well for everyday wear. Just don’t expect it to survive a workout or tears 😅 For the price, it’s honestly a great everyday mascara. I’d say it’s more about definition and length, less about dramatic volume. Perfect for a natural, lifted lash look. Highly recommended. The best part is when you wash it doesn't make you a raccoon face.

Originally shared on TopBox Marketing


Reviews

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8 hours ago

Tiki1414

Light-weight and natural

I used this mascara and compared it to my usual drug store bought mascara that I use. While there was not a huge difference as both provided a natural look while adding volume I did find that this mascara was much lighter to wear. I didn't have to worry about any clumping. The mascara provided for definition to the lashes without looking caked on. The removal was also easy as it came off nicely with some rose water. I dont necessarily like it more than my regular mascara but I'm not opposed to continuing to use it. I would perhaps even buy it if my regular brand was not available. I received this product from Topbox Marketing for testing and review purposes.

Originally shared on TopBox Marketing


Reviews

2

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9 hours ago

bkfs2025

I love it!

I received this product for free from Topbox Marketing for testing and review purposes. Lasts the whole day and doesn't smudge even on hot summer days. Also, it does a great job of making my lashes thick and long. Love it!

Originally shared on TopBox Marketing


Reviews

1

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9 hours ago

Lili

Just wooowwww

T es comme moi tu cherche un produit efficace. T es comme moi tu passe pas beaucoup de temps à te maquiller donc tu opte pour du mascara qui donne un effet magnifique dès le premier passage. Alors t as trouvé la perle rare. En plus cest vegan et animal friendly 😍I received this product for free from Topbox Marketing for testing and review purposes."

Originally shared on TopBox Marketing


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9 hours ago

Skl1116

Topbox Circle

I received this product as a #freeproduct via Topbox Circle. The packing it very cute yet simple. The mascara does a slight scent to it but nothing overwhelming. Application was smooth and doesn't clump. Removable of the mascara was okay, micellar water soak then cleanser. Sometimes the bottom lashes did have some residue left behind but other than that it was great.

Originally shared on TopBox Marketing


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10 hours ago

Alex26

Great mascara

I used this mascara twice and so far I like it, it might not be my favourite, it can be a bit clumpy but I might just be used to my other one. I wore it in the day time and it lasted all day! I received this product for free from Topbox Marketing for testing and review purposes.

Originally shared on TopBox Marketing


1 - 8 of 1240 Results