Power Grip Matte Primer

$10

Sticky, mattifying makeup primer to help minimize the look of shine

e.l.f. Power Grip Matte Primer
Power Grip Matte Primer Swatch
Before and After Applying Power Grip Matte Primer
Power Grip Matte Primer,
Benefits of Primer Grip Matter Primer
e.l.f. Power Grip Primers Comparison Chart
Power Grip Matte Primer,
Power Grip Matte Primer Secret Ingredient Lemon Myrtle
Power Grip Matte Primer,
Power Grip Mattiyfing Primer
Power Grip Primers Collection
Power Grip Mattifying Primer
New Product Badge
  • 250 Beauty Squad Points + 15% off your first order
  • 20% off second order, 25% off third
  • Edit, pause, skip or cancel any time

on orders +

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

What it is: A sticky-as-e.l.f. primer that grips makeup for long-lasting wear while helping minimize the look of excess shine for a smooth, matte finish.

Why you'll love it:

  • Our fan-fave Power Grip Primer, now with a matte finish!
  • Sticky gel primer formula grips makeup for long-lasting wear
  • Gives your complexion a smooth, matte finish
  • Infused with lemon myrtle blend
  • Mattifying primer helps reduce the look of excess oil and shine

Key Ingredients:

  • Lemon myrtle blend

Great for: Oily, Normal, Dry, and Combination Skin Types

Get all the iconic makeup stick of our OG Power Grip Primer, now with a matte finish! This mattifying face primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion. The sticky-as-e.l.f. formula locks makeup in place for a long-lasting matte look.

Learn More: Ultimate Guide to Power Grip Primers

Learn More: Which Face Primer is Best for Your Skin Type

Learn More:The Difference Between Power Grip Primer and Putty Primer.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

SKU: 83945

What it is: A sticky-as-e.l.f. primer that grips makeup for long-lasting wear while helping minimize the look of excess shine for a smooth, matte finish.

Why you'll love it:

  • Our fan-fave Power Grip Primer, now with a matte finish!
  • Sticky gel primer formula grips makeup for long-lasting wear
  • Gives your complexion a smooth, matte finish
  • Infused with lemon myrtle blend
  • Mattifying primer helps reduce the look of excess oil and shine

Key Ingredients:

  • Lemon myrtle blend

Great for: Oily, Normal, Dry, and Combination Skin Types

Get all the iconic makeup stick of our OG Power Grip Primer, now with a matte finish! This mattifying face primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion. The sticky-as-e.l.f. formula locks makeup in place for a long-lasting matte look.

Learn More: Ultimate Guide to Power Grip Primers

Learn More: Which Face Primer is Best for Your Skin Type

Learn More:The Difference Between Power Grip Primer and Putty Primer.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

SKU: 83945

Power Grip Matte Primer

$10

Sticky, mattifying makeup primer to help minimize the look of shine

  • 250 Beauty Squad Points + 15% off your first order
  • 20% off second order, 25% off third
  • Edit, pause, skip or cancel any time

1

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

100% Vegan & Cruelty Free

We are e.l.f. clean, vegan and cruelty free—always.

Average Customer Ratings (3325)

Overall4.6
Quality of Product
4.5
Value of Product
4.7

Rating Snapshot

5 Stars
2298
4 Stars
719
3 Stars
232
2 Stars
56
1 Star
20

Most helpful favorable review

5 months ago

The best thing I’ve ever bought

This is the best This is made for the girls I would wanna wear this if your oily

14 of 19 people found this helpful

Most helpful critical review

4 months ago

nob0dy

this sucks

this makes my makeup seperate for some reason, I used this primer with a matte full coverage concealer/foundation and it starts to seperate around my cheeks and nose. I have a set skincare routine aswell but i definitely prefer the poreless putty primer over this. also $14.49 at shoppers is crazy work 😂

30 of 43 people found this helpful

1 - 8 of 3325 Results

AJpeanut

Reviews

1

Votes

0

14 hours ago

Great primer!

This product has a nice finish and helps my makeup stay in place!

Helpful?

krishnar647b_326

Reviews

2

Votes

0

Incentivized Review

True

1 day ago

Best primer

I love texture of power grip matte primer make my skin proes tight and leave my skin look young and fresh for long time of periods. I like pakage is very cute. Thank you influenster for sending me free produtc to tets exchange my real opinion. Highly recomend it .

Helpful?

dayana911_8659

Reviews

8

Votes

0

Incentivized Review

True

1 day ago

Power Grip matte primer ✨️💗

It's like the famous sticky primer that makes the foundation adhere better, but this new version is matte, it fills your pores and prevents facial oil from coming out quickly. Overall, I really liked the finish and the duration it gave me. I would recommend it and use it again 💗 10/10 packaging its practical

Helpful?

ellenl42_4297

Reviews

8

Votes

0

Incentivized Review

True

2 days ago

Very good

Perfect matte natural finish! I hate when my face gets oily and this matte primer helps with that! You should combine it with a light weight foundation, if the foundation is also matte the makeup will be too dry. So try to find a balance

Helpful?

kaylaxsierra_3692

Reviews

2

Votes

0

Incentivized Review

True

2 days ago

Good

Thanks @influenster and @e.l.f. Cosmetics for sending this over. This primer is blurring and makes my makeup look amazing. And the powder is chefs kiss

Helpful?

alexandraw44_7924

Reviews

5

Votes

0

Incentivized Review

True

2 days ago

Good and nice

Elf cosmetics is great for my skin and my face. Covers to much and isn’t too much. Packaging is simple and flawless. Nice calm scent! And the texture is perfect

Helpful?

melaniec358_5161

Reviews

1

Votes

0

Incentivized Review

True

2 days ago

Primer of the year ⭐️ ⭐️⭐️⭐️⭐️

The name of this product lives up to the hype! It’s tacky but not sticky to the point where your makeup doesn’t go on smoothly. It helps make your base smooth and achieve that full coverage look!

Helpful?

markt11_4916

Reviews

8

Votes

0

Incentivized Review

True

2 days ago

Great Product

I've been using the e.l.f. Power Grip Matte Primer for a few weeks now, and I’m seriously impressed. It has a slightly tacky texture that really grips my foundation, helping it stay put throughout long days—even in humid weather. Unlike some mattifying primers that feel drying, this one keeps my skin looking smooth and fresh without turning flaky or tight. My T-zone stays noticeably less shiny, and my makeup doesn’t slide off by midday anymore. For the price, it performs like a high-end product. This is officially a staple in my routine!

Helpful?

1 - 8 of 3325 Results