Power Grip Matte Primer
$10
Sticky, mattifying makeup primer to help minimize the look of shine












SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!
PLUS, 20% off second order, 25% off third + Free Shipping always
on orders +
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
FREE HALO GLOW SKIN TINT SAMPLE CARD WITH YOUR ORDER!
What it is: A sticky-as-e.l.f. primer that grips makeup for long-lasting wear while helping minimize the look of excess shine for a smooth, matte finish.
Why you'll love it:
- Our fan-fave Power Grip Primer, now with a matte finish!
- Sticky gel primer formula grips makeup for long-lasting wear
- Gives your complexion a smooth, matte finish
- Infused with lemon myrtle blend
- Mattifying primer helps reduce the look of excess oil and shine
Key Ingredients:
- Lemon myrtle blend
Great for: Oily, Normal, Dry, and Combination Skin Types
Get all the iconic makeup stick of our OG Power Grip Primer, now with a matte finish! This mattifying face primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion. The sticky-as-e.l.f. formula locks makeup in place for a long-lasting matte look.
Learn More: Ultimate Guide to Power Grip Primers
Learn More: Which Face Primer is Best for Your Skin Type
Learn More:The Difference Between Power Grip Primer and Putty Primer.
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
SKU: 83945
NET 0.87 FL OZ (26 ml)
Ingredients
water (aqua), glycerin, silica, butylene glycol, peg-150 distearate, niacinamide, polysorbate 80, backhousia citriodora leaf extract, tocopherol, ethylhexylglycerin, caprylyl glycol, potassium laurate, ammonium acryloyldimethyltaurate/vp copolymer, peg-240/hdi copolymer bis-decyltetradeceth-20 ether, phenoxyethanol, disodium edta,Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.
How to Apply Power Grip Matte Primer:
- Use fingertips to apply mattifying primer and pat into skin.
- Allow 30 seconds to set before applying makeup.
Power Grip Matte Primer
$10
Sticky, mattifying makeup primer to help minimize the look of shine
SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!
PLUS, 20% off second order, 25% off third + Free Shipping always
1
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
FREE HALO GLOW SKIN TINT SAMPLE CARD WITH YOUR ORDER!
100% Vegan & Cruelty Free
We are e.l.f. clean, vegan and cruelty free—always.
You May Love
Average Customer Ratings (3388)
Rating Snapshot
Most helpful favorable review
5 months ago
The best thing I’ve ever bought
This is the best This is made for the girls I would wanna wear this if your oily
14 of 19 people found this helpful
Most helpful critical review
5 months ago
nob0dy
this sucks
this makes my makeup seperate for some reason, I used this primer with a matte full coverage concealer/foundation and it starts to seperate around my cheeks and nose. I have a set skincare routine aswell but i definitely prefer the poreless putty primer over this. also $14.49 at shoppers is crazy work 😂
31 of 44 people found this helpful
1 - 8 of 3388 Results
Meg1026
Reviews
1
Votes
0
14 hours ago
Loved
I really love the original power grip primers, but I’ve really oily skin so I wanted to try the matte primer and I’ve only used a couple times now, but I absolutely love it 
Helpful?
krazyk2_1265
Reviews
13
Votes
1
Incentivized Review
True
17 hours ago
Not as good as the original
⭐️⭐️⭐️ I really wanted to love this matte version, but it just didn’t hit the mark for me. It does help with oil control and gives a soft matte finish, but I found the texture a bit harder to work with compared to the original Power Grip Primer. The original goes on smoother and grips makeup better in my opinion. This one isn’t bad, just not my favorite—I’ll be sticking with the OG!
Helpful?
Reviews
4
Votes
0
Incentivized Review
True
17 hours ago
It Works
Overall, I really liked this product. The texture is great and it does help your make up going more smoothly. My only complaint about this product is that it is extremely thick. Even when I only apply a layer it takes a minute to dry and I just don’t have time to wait for it. I would use it again if I was doing make up for special occasion.
Helpful?
sparklingprosecco_5854
Reviews
3
Votes
0
Incentivized Review
True
1 day ago
New favorite primer!
The e.l.f. Power Grip Matte Primer is a total game-changer for anyone with oily or combination skin. It grips onto my makeup like no other primer I’ve used and keeps it looking fresh and matte all day long. The texture is a bit tacky at first which I actually love because I know my foundation is going to stay put. It minimizes the appearance of my pores and creates a super smooth canvas for makeup. I’ve noticed a huge improvement in the longevity of my makeup since I started using it and it helps control shine without drying my skin out. It’s just as good as more expensive primers and definitely worth trying if you want that all-day matte look.
Helpful?
danielasbeautymadne_3055
Reviews
5
Votes
1
Incentivized Review
True
1 day ago
If you have trouble with oily skin or areas on you
This is what a 9 hr shift and an hour at the gym looks like with this primer! I love it, really does keep my foundation looking matte. This little tube holds quite a bit and you only need a small amount. It’s also perfect for spot treating those areas of the face that tend to get a little more oily than others.
Helpful?
babyguava02_1429
Reviews
5
Votes
1
Incentivized Review
True
2 days ago
Love!
This matte version of the grip primer is soo good! I really didn’t think it could get better but it did. It dries quicker and even feels stickier. I tried powder on one side and liquid on the other and it seems like the liquid is a bit more poreless.
Helpful?
brittanyg365_4602
Reviews
6
Votes
0
Incentivized Review
True
2 days ago
Great product!
I love this product so much! It feels great on the skin and really makes my makeup last. It’s the perfect base for before makeup. Super easy to use and no noticeable scent.
Helpful?
loux3
Reviews
1
Votes
0
2 days ago
Grips make up
Really enjoy this alongside the original, this will definitely be helpful in the Summer when skin feels oilier 🖤
Helpful?
1 - 8 of 3388 Results
1 - 4 of 4 Results
34 fam
·2 months ago
Is it silicone based or water based primer
tacobell
·5 months ago
Is this non comedogenic?
Miakarina
·3 months ago
Yes, it is not
Helpful?
Nicki Fizgerald
·5 months ago
When will this release in stores? I live in florida
Nausea
·5 months ago
How many ounces is the product?
adriiiiprc
·3 months ago
0.87 oz
Helpful?
1 - 4 of 4 Results