Power Grip Matte Primer
$10
Sticky, mattifying makeup primer to help minimize the look of shine












- 250 Beauty Squad Points + 15% off your first order
- 20% off second order, 25% off third
- Edit, pause, skip or cancel any time
on orders +
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
What it is: A sticky-as-e.l.f. primer that grips makeup for long-lasting wear while helping minimize the look of excess shine for a smooth, matte finish.
Why you'll love it:
- Our fan-fave Power Grip Primer, now with a matte finish!
- Sticky gel primer formula grips makeup for long-lasting wear
- Gives your complexion a smooth, matte finish
- Infused with lemon myrtle blend
- Mattifying primer helps reduce the look of excess oil and shine
Key Ingredients:
- Lemon myrtle blend
Great for: Oily, Normal, Dry, and Combination Skin Types
Get all the iconic makeup stick of our OG Power Grip Primer, now with a matte finish! This mattifying face primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion. The sticky-as-e.l.f. formula locks makeup in place for a long-lasting matte look.
Learn More: Ultimate Guide to Power Grip Primers
Learn More: Which Face Primer is Best for Your Skin Type
Learn More:The Difference Between Power Grip Primer and Putty Primer.
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
SKU: 83945
NET 0.87 FL OZ (26 ml)
Ingredients
water (aqua), glycerin, silica, butylene glycol, peg-150 distearate, niacinamide, polysorbate 80, backhousia citriodora leaf extract, tocopherol, ethylhexylglycerin, caprylyl glycol, potassium laurate, ammonium acryloyldimethyltaurate/vp copolymer, peg-240/hdi copolymer bis-decyltetradeceth-20 ether, phenoxyethanol, disodium edta,Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.
How to Apply Power Grip Matte Primer:
- Use fingertips to apply mattifying primer and pat into skin.
- Allow 30 seconds to set before applying makeup.
Power Grip Matte Primer
$10
Sticky, mattifying makeup primer to help minimize the look of shine
- 250 Beauty Squad Points + 15% off your first order
- 20% off second order, 25% off third
- Edit, pause, skip or cancel any time
1
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
100% Vegan & Cruelty Free
We are e.l.f. clean, vegan and cruelty free—always.
You May Love
Average Customer Ratings (3359)
Rating Snapshot
Most helpful favorable review
5 months ago
The best thing I’ve ever bought
This is the best This is made for the girls I would wanna wear this if your oily
14 of 19 people found this helpful
Most helpful critical review
5 months ago
nob0dy
this sucks
this makes my makeup seperate for some reason, I used this primer with a matte full coverage concealer/foundation and it starts to seperate around my cheeks and nose. I have a set skincare routine aswell but i definitely prefer the poreless putty primer over this. also $14.49 at shoppers is crazy work 😂
31 of 44 people found this helpful
1 - 8 of 3359 Results
ciasico_d_5772
Reviews
1
Votes
0
Incentivized Review
True
1 day ago
Matte Magic That Truly Grips!
I was impressed by the texture—it goes on silky and grips without feeling heavy. It has a matte finish that lasts all day and keeps my T-zone shine-free even in warmer weather. The scent is barely noticeable, which I appreciate. My foundation stayed put, and it blurred my pores without pilling. The packaging is sleek and travel-friendly. For the price, it performs just as well (if not better) than high-end primers I’ve tried. Great for oily or combo skin!
Helpful?
jayceejustvibes_1548
Reviews
6
Votes
0
Incentivized Review
True
1 day ago
Great for skin
The grip on this primer is great and works well with all of my foundations. It doesn’t leave any residue and my skin looks great on its own. For the price, it performs really well.
Helpful?
kimk68_1757
Reviews
5
Votes
0
Incentivized Review
True
1 day ago
Great
This elf primer is awesome. It helps makeup stay on all day long. Fills my pores so my skin gets even coverage and looks flawless. No harsh scent. Great packaging
Helpful?
Ashnaileditttt
Location
Joliet, IL
Reviews
1
Votes
0
Fashion Style
Casual
Age
25 to 34
Makeup Expertise
Intermediate
Eye Color
Green
Skin Tone
Light
Skin Type
Combination
1 day ago
Matte & covered? CHECK!
This is one of THE BEST primers I have seriously ever tried, and i’m not one to usually write reviews. Worth every single dollar.
Pros - Beauty
High Quality, Easy to Apply, Lightweight, Long Lasting, Effective
Quality of Product
Value of Product
Helpful?
Jen11
Location
MA
Reviews
4
Votes
1
Age
35 to 44
Makeup Expertise
Beginner
Eye Color
Green
Skin Tone
Light
Skin Type
Combination
2 days ago
Ouch
I used it once and it felt like it was burning my skin.
Quality of Product
Value of Product
Helpful?
rholli__5780
Reviews
9
Votes
1
Incentivized Review
True
4 days ago
Not my favorite but not bad
The matte finish is legit—my T-zone was noticeably less shiny, especially in the first few hours of wear. The gel texture feels nice and cooling on the skin, and it doesn’t pill under makeup. Price point? A win. You’re getting high-end performance on a drugstore budget. I don’t feel as if it’s the tackiest as it could be and the packaging isn’t the same as the original. I think I prefer the pump on the original over the squeeze tube of this one.
Helpful?
lisad444_8195
Reviews
2
Votes
0
Incentivized Review
True
5 days ago
Easy to rub in
I received this elf cosmetics power grip matte primer from influenster in exchange for my honest opinion. This primer did feel a little thick for my liking , a little goes a long way. I didn't notice much of a difference using primer vs not using
Helpful?
victoriaj165_6500
Reviews
10
Votes
0
Incentivized Review
True
5 days ago
Perfect for oily/combination skin types
I have combination skin, with an oily T-zone, and I haven’t really found a primer that is able to keep my face from becoming shiny and oily for the whole day. This product reminds me of the texture of the Urban Decay primer, and honestly made my skin look matte for much longer than expected. I’d definitely purchase again and will be using daily in my makeup routine.
Helpful?
1 - 8 of 3359 Results
1 - 4 of 4 Results
34 fam
·1 month ago
Is it silicone based or water based primer
tacobell
·4 months ago
Is this non comedogenic?
Miakarina
·3 months ago
Yes, it is not
Helpful?
Nicki Fizgerald
·5 months ago
When will this release in stores? I live in florida
Nausea
·5 months ago
How many ounces is the product?
adriiiiprc
·3 months ago
0.87 oz
Helpful?
1 - 4 of 4 Results