Power Grip Primer

$10

Gel face primer for long-lasting makeup

e.l.f. Power Grip Face Primer - Voted #1 Primer in America
Power Grip Face Primer Texture Swatch
Power Grip Primer,
Power Grip Primer,
Power Grip Primers Comparison Chart
Power Grip Primer,
Power Grip Face Primer is Hydrating and Grips Your Makeup
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SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!


PLUS, 20% off second order, 25% off third + Free Shipping always

on orders +

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

Power Grip Primer is the #1 Primer in America.*

What it is: A gel-based, hydrating face primer that smooths skin while gripping your makeup.

Why you'll love it:

  • Gel primer formula grips makeup 
  • Gives skin a long-lasting, naturally dewy finish
  • Translucent finish gel primer works on all skin tones
  • Non-comedogenic

Great for: oily, dry and combination skin

Get an e.l.f.ing grip with the OG best-selling primer! The sticky gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-lasting, dewy finish. The formula goes on clear, making it the ideal makeup application base for all skin tones.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

All e.l.f. products are cruelty free and vegan.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 and Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22

Cannot exceed 6 units per order.

SKU: 82846

Power Grip Primer is the #1 Primer in America.*

What it is: A gel-based, hydrating face primer that smooths skin while gripping your makeup.

Why you'll love it:

  • Gel primer formula grips makeup 
  • Gives skin a long-lasting, naturally dewy finish
  • Translucent finish gel primer works on all skin tones
  • Non-comedogenic

Great for: oily, dry and combination skin

Get an e.l.f.ing grip with the OG best-selling primer! The sticky gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-lasting, dewy finish. The formula goes on clear, making it the ideal makeup application base for all skin tones.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

All e.l.f. products are cruelty free and vegan.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 and Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22

Cannot exceed 6 units per order.

SKU: 82846

Power Grip Primer

$10

Gel face primer for long-lasting makeup

SUBSCRIBE FOR 15% OFF YOUR FIRST ORDER!


PLUS, 20% off second order, 25% off third + Free Shipping always

1

FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!

100% Vegan & Cruelty Free

We are e.l.f. clean, vegan and cruelty free—always.

100% Vegan & Cruelty Free
4.7Based on 13540 Reviews
Quality
4.7
Value
4.7

Summary

5 Stars
79%
4 Stars
15%
3 Stars
4%
2 Stars
1%
1 Star
1%


Most helpful favorable review

3 years ago

LuzSonalys

Great dupe for Milk HydroGrip

I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn’t tell a difference.

161 of 171 people found this helpful



Most helpful critical review

3 years ago

vaponeon

Made my makeup look worse ):

Let me preface this by saying I've never used the Milk Hydro Grip; I can't justify spending that type of money on a primer. I heard this is a great dupe for that. I have dry skin and acne. My skincare ensures that my face is hydrated. When I put this on, it didn't feel tacky... it felt like a thicker gel primer. I thought, okay, maybe this is how it's supposed to feel. Did my makeup the same as every other day, only to look in the mirror four hours later and my makeup has worn off in spots and generally looks bad. I was super disappointed. I tried it again three other times and my makeup always looked better without using it. I'm not sure if I just got a bad bottle or what, but I'm super sad this didn't work for me and I'm not sure why. For reference: I use moisturizer and sunscreen under the primer, which is a necessity for me. It did feel hydrating though. I was also sort of surprised how small the bottle looked.

137 of 173 people found this helpful


Reviews

1

Votes

0

1 day ago

shortcake1

Glue

Holy grail, like glue. My makeup doesn’t move with this primer.

Helpful?


Quality
5.0
Value
5.0

Pros

High Quality, Easy to Apply, Lightweight, Long Lasting, Great Value, Effective

Best Uses

Oily Skin, Special Occasion, Dry Skin, On-the-go, Daily Use, Normal Skin, Sensitive Skin

Location

Copperas cove tx

Reviews

1

Votes

0

Fashion Style

Trendy

Age

35 to 44

Makeup Expertise

Intermediate

Eye Color

Blue

Skin Tone

Light

Skin Type

Prone To Breakout

1 day ago

Ashland8931

Best in class

This power grip is the first thing I use in my routine. It helps my makeup last all day, and I work at a fast food place. It also keeps my skin healthy and looking great. It's a must have for all.

Helpful?


Reviews

1

Votes

0

1 day ago

Gia N

Best low cost primer

This primer is by far the best I have used that is in budget. Lasts long and didn't make my skin react bad, as most primers do. Would totally buy again!!

Helpful?


Reviews

1

Votes

0

1 day ago

kriscorn1

Obsessed

I use this primer everyday and its the best and affordable thing ive ever used!!!

Helpful?


Reviews

1

Votes

0

1 day ago

Lindsay4

Grippy Primer

I love the grippy primer. Definitely want to recommend make sure it is all the way dry. I made the mistake of trying to hurry & it doesn't do well like that. With that being said, it does dry Fairly quick, & I definitely recommend!

Helpful?


Reviews

1

Votes

0

2 days ago

MysticalVulcan9

My go to

New to makeup and this was recommended by everyone because it works and is better priced then others and this does a better job too !

Helpful?


Reviews

1

Votes

0

2 days ago

alissaanne93

it works very good

works very good. very sticky and grips makeup well!

Helpful?


Reviews

1

Votes

0

2 days ago

rogoooo

rogoco

I am in love with this product. I am in love with this product.

Helpful?


1 - 8 of 13540 Results